Barbara Hosak – History and vision
Barbara Hosak is the seventh generation of a textile family, with fabrics and rugs woven firmly into her genes. The family has Czech origins, in the region that was known as Bohemia, which in the 19th century developed into an industrial centre in the Austrian-Hungarian Empire.
When Barbara’s father Hans Hosak was growing up, there were 80 textile factories to 80,000 inhabitants. The family, which was German-speaking, was driven out of the country after the Second World War but, thanks to Barbara’s grandfather’s textile and technique expertise, they were welcomed in Denmark. In addition, Hans’s complex textile knowledge resulted in work in eleven different textile factories in the Czech Republic, Denmark, Norway and Sweden, before he started up Brokmatt Design 30 years ago. In her youth, Barbara had worked with and been fascinated by textiles. She worked in advertising in Germany for more than ten years before finally landing in Värnamo to work with rugs.
”My vision was, after a few years, to establish a new brand that would represent quality and design. And that’s what happened! Kateha was founded and I have consciously strived to be at the forefront as regards design and quality, and this involves continuous development work. That work has resulted in recognition as well as awards.
For Barbara, environmental aspects and social responsibility are important when working with suppliers from the Third World. Creating job opportunities under favourable conditions. The company also has a commitment which means that resources are not only put into the workplaces but also into life outside the workplace, such as schools run together with the company’s Indian partner. There is of course no question of child labour being used!
”I believe that long-term, fruitful cooperation is created on the basis of good relations in which ‘soft values’ are an important aspect.”